islandsign.com

Island Sign was honored recently, by the request to produce and install all the graphics for a new exhibit at The Maui Ocean Center, Hawaii’s Top Rated Family Attraction! (Zagat Survey US Family Travel Guide) This new Coral Reefs exhibit, with its interactive models and live coral examples, is comprised of about 35 feet of full color artwork, prepared by Geoff Moore of Silver Moon Design, and several cut out openings in the wall for aquarium tanks, a video screen, & a cutaway glimpse into a coral sculpture. The display also incorporates electronic devices to activate lighting & audio...


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I was telling a friend how you can embed Youtube links into your own blog, so when you are writing in other venue's (bulletin boards, FB, twitter etc...) and you want to share something humorous, valuable, interesting or otherwise worth sharing, you can be linking people to your blog, so they may stay awhile & look around... this may also encourage others to post links for their friends to check it out so, it's one way that having a blog, & using social networking can help raise awareness of who you are & what you are doing. The above discussion came from the sharing of a funny video....


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This job was a while ago, but I wrote about it at the time, because I thought it was an interesting example of the way things work sometimes, regarding customers asking for one thing, & my efforts to discover if something else entirely would better serve them. The call came in Thursday afternoon... "Do you make those magnet signs?" ..yeah, I do those "do you sell the blank material?" ...well, sometimes, but not as a rule.. what do you need them for? "well I'm having my car transported across the country & I thought I should put signs on it to advertise my internet company before I ship...


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The sign business is all about communication. Specifically visual communication! This blog follows the conventions of a typical weblog & is a more nuts and bolts assortment of articles & posts that consists of primarily written material. The nuts and bolts of any communication message is always an important foundation, but the bells and whistles have their place as well. As a visual arts industry, we are proud to showcase the images that have built this business & built up the loyal clientele we enjoy. How better to showcase our graphic abilities than to create a graphic intensive...


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Marketing is more than just advertising. Marketing is often a multi pronged process that involves making sure your company gets noticed, gets noticed again, and eventually becomes recognized quickly and easily for whatever it is that you have to offer. Branding is a familiar term both in the sign industry, and in marketing discussions in general. You, your company, your company name, & any visual reference associated with your company, become part of your brand identity. If you have a graphic representation that you wish to use to represent your company, this should be well thought out, ...


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I am going to document the steps of this design because I feel that the process was somewhat typical, and may be of interest to some of my readers, or helpful for me to share with other potential logo design clients. This client came in while on a week long visit from Arizona to research the conditions for his new Kayak tour company he was planning. He commissioned me to design his logo, & hoped to have several vehicles for me to do within the following month or so. He had a hat he liked with a petroglyph of a figure & lettering circling around it. He  liked the hat design, but he didn't...


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